Psychotherapy, Clinical Hypnosis, Performance Improvement, Brand Research & Innovation
Below you will find an informative, and humorous article about hypnosis that I was interviewed for by The Root publication. It provides information on how and why it works and reflections on the experience of hypnosis by a client.
https://www.theroot.com/what-lies-beneath-hypnotherapy-is-helping-me-get-to-th-1834881753
According to research, the verbal content of human communication is only 7% of what people pay attention to when we talk. The rest consists of 38% non-verbal cues (meaning the tone of voice, inflection, modulation, speed, volume, etc.), and 55% body language. And body language consists of posture, hand gestures, shaking of a leg or tapping on a desk, etc. Can you think of someone who consistently folds his or her hands tightly across the chest? What does that communicate to you? Most likely it does not communicate openness and receptivity.
What this means is that all three components of communication can be communicating something different. And when there is a lack of congruency between these three elements, verbal content, non-verbal cues and body language, the components with the highest percentage of attention paid deliver the message.
If someone tells you that they like your idea, but their tone of voice says otherwise, which response do you believe, their verbal content or the tone of voice that sends the message that they have reservations about your idea?
Hence, one of the fundamentals of effective communication is that all three components—verbal content, non-verbal cues, and body language—should in alignment.
People are often surprised to learn that the least amount of attention is paid to the SUBJECT MATTER when listening to someone speak. That’s right. Research indicates that only 7% of attention is paid to the verbal content. SPEAKING VOICE—such as tone of voice, pace, volume and pitch—grabs another 38% of attention. And the remaining 55% of attention is given over to BODY LANGUAGE.
So, you can imagine how easy it is to distract from your message when speaking voice or body language are either incongruent with the message (i.e., subject matter) or in some way distracting. Conversely, powerful speakers either have been trained to use all three elements of communication synergistically, each one supporting and enhancing the others, or have come by this ability naturally.
Is this a topic on which you would like more information that you can apply in your own personal and career life?